grow your business by learning from ours
it’s like small biz 101 only better
Starting and running a business comes with a lot of noise. Everyone has an opinion, the internet has seventeen conflicting answers to every question, and figuring out where to even start can eat up more time than the actual work.
That's what this is for. Everything in this library has been built from real experience. The lessons, the missteps, and the things we wish someone had handed us on day one. Practical tools for the people who are actually doing the thing.
grow your business
the cc learning lab
grow your business the cc learning lab
1the local leverage playbook
instant download!
How to Turn Your Local Business Connections Into Joint Marketing, Shared Audiences, and Real Sales. Without spending on ads.
You're working hard. You're showing up. And still, growth feels slower than it should.
You've tried the ads. You've posted consistently. You've done everything you're "supposed" to do. But the truth is, the most powerful growth strategy available to you isn't on your phone or behind an ad budget. It's right outside your door.
The business owners in your community, the ones who already know your name, already serve your customers, and already have the trust you're working so hard to build with new people, are your biggest untapped resource. And most of them are sitting on the exact same opportunity, waiting for someone to make the first move.
We've been exactly where you are. We built The Collective Co. from the ground up in a community just like yours, and we learned firsthand that the fastest, most sustainable growth doesn't come from algorithms. It comes from relationships. Real ones. Strategic ones. The kind where two businesses grow each other on purpose.
The Local Leverage Playbook is everything we learned, every strategy we tested, and every conversation that changed the trajectory of our business, packaged into one guide and handed directly to you.
In this playbook, you’ll:
Map your local leverage network and identify your highest-value partnership targets
Learn how to make the ask in a way that makes it genuinely easy to say yes
Get a full strategy tailored to your business, whether you have a physical space or not
Run pop-ups, co-hosted events, workshops, and digital collabs that grow both audiences
Use 7 ready-to-send email templates to start every conversation with confidence
Follow a 90-day action plan so you always know exactly what to do next
We spent years figuring this out so you don't have to. And we're sharing all of it for just $47.
Proven strategies, done-for-you tools
•
Built by a local business owner, for local business owners
•
Proven strategies, done-for-you tools • Built by a local business owner, for local business owners •
customizable Templates + toolkits Made for You
the content catalyst toolkit
The entrepreneurs guide to creating compelling content built to fuel business growth.
$97
business plan template
The ultimate customizable business plan template. Laid out beautifully, filled with descriptions and prompts so you know exactly what to include!
$47
the customer clarity toolkit
A comprehensive guide to uncovering your ideal target audience.
$97
not your typical biz coach
meet rachael
Rachael Meyers is a business coach, brand strategist, and the founder of The Collective Co. — an award-winning coworking community on the South Shore of Massachusetts that has been voted Best Coworking Space five years running.
Before launching The Collective Co., Rachael spent years in New York City as an Art Director, where she built a sharp eye for brand, design, and what makes businesses actually connect with people. In 2016 she walked away from corporate to build something of her own — something that offered real freedom, real community, and a business model she believed in. What she built became one of the most recognized small business communities on the South Shore.
Since then, Rachael has coached women entrepreneurs through her mastermind programs and one-on-one coaching, interviewed hundreds of founders on The Collective Co. podcast, and developed a suite of tools, templates, and playbooks built from everything she's tested, refined, and lived through herself. She doesn't teach theory. She teaches what worked — and what didn't — from inside a real, growing business.
Her approach is grounded in one belief: that the best businesses are built on community, connection, and strategy that actually fits your life. Everything she creates is designed to give you the clarity, the tools, and the confidence to stop figuring it out alone.
get inspired
and dream big
Welcome to the small business podcast where we peel back the curtain and get real about how women are making things happen, crushing their goals, and running their businesses. Tune in to get the lowdown on the nitty-gritty details: money, tools, programs, methods, tips, and tricks. We're here to inspire you to dream big and start taking action right now!